October 30th

Brilliant approach by The Quebec Automobile Insurance Corporation

October 29th

The Avenues Mall changed their logo and I don’t understand why. I dont know which is worse; the fact that this was so unnecessary (the old logo was just fine) or that the new logo is packed with design mistakes. I also don’t understand the colours theme, this new pinkish red palette does not exist in any form at [...]

October 29th

Very nice portraits of cassette tapes in frames, by Benoit Jammes. View the full gallery here. Via Thaeger

April 23rd

Digital artist / retoucher Michael Oswald digitally turned portrayed woman in photographs into Androids. The results are awesome sci-fi like images. Details are incredible. Check out some of the photos below and view the full project on his website.

April 18th

Simple Infographic I created to comprehend the impact on the environment the tires that burned had, on Kuwait, on April 16th.

Special thanks to Laila Al Gharabally for copywriting support.

April 9th

Batriq restaurant in Kuwait is known for having ripped off Mc Donald’s logo (and gotten away with it) and now, it strikes again and uses ZAIN‘s corporate identity design elements onto their give away menu flyer. Will they get away with it again this time? Shame!

March 29th

Video by: Lena Steinkühler
Music: The Bird And The Bee – Don’t Stop The Music

March 14th

Just finished this fun little project. The alphabet from Kuwait’s landscape using Google Earth [full size image]. The idea is not new, here is one from the UK . I thought I could do the Kuwait version and it turned out pretty nice. I first started this 3.5 years ago, reached about half the letters and [...]

February 6th

This is how phone manuals should be. Very clever and intuitive.

February 5th

A new kind of chocolate which can be created according to your taste, thanks to three elements. “The customisation would allow you to choose the type of chocolate (dark, milk or white), the inner filling (different types of biscuit of nougat), and the topping (fresh fruit, dried fruit, nuts, honey).” by French designer Elsa Lambinet.

January 27th

National Geographic Channels International commissioned LUMBRE to create four new ID’s
Creative Director: Sergio Saleh
Executive Producer: Pablo Encabo
Assistant Producer: Evelyn Robayo
Concept boards: Damian Stricker, Paula Vidal, Ariel Cabrera, Rodrigo Pais, Juan Fittipaldi, Adriana Campos
Sound design: Emilio Haro, Pablo Paz
Production company: CINCO
Post Production: WOLF